Kinetic Root HR Consulting

Kinetic Root HR Consulting is Krystina Roman and Rubi Lopez, two HR professionals who co-founded the firm on a simple idea: lasting success starts with strong roots. They are a women-owned, Latina-owned team building people foundations for small and mid-sized businesses, startups, and nonprofits across Middle Tennessee and beyond.

Most small businesses hit the same wall. Hiring feels chaotic, there is no handbook, nobody is quite sure which forms are required, and the person handling all of it is also running the company. Krystina and Rubi step into exactly that gap. They handle HR audits and handbook creation, build recruiting and onboarding programs, and cover compliance, employee relations, performance management, and the day to day culture work that quietly decides whether good people stay.

They work two ways, fixed-fee projects when you need one thing done right, or a monthly retainer when you want an HR partner on call. Either way you get corporate-level expertise shaped to how your business actually runs, not a template. Their blog, The Root Cause, is worth a read on its own, and they will sit down with any business owner for a complimentary HR audit.